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Hundreds of people sign up each day to provide loans to microentrepreneurs around the world through Kiva.org. In just two years, Kiva has provided over $25 million in microloans from Cambodia to Togo to Iraq. At their current growth rate, they are raising $1 million every 12 days. Similarly, in its first three months after launching, MicroPlace successfully raised more than half a million dollars in investment capital for MFIs.
How does this new internet-based microfinance funding model work? Are there differences between Kiva and MicroPlace? What are the advantages, critiques, and challenges ahead for online microlending?
The roots of online microlending
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Kiva was created by newlyweds Matt and Jessica Flannery. Inspired by a 3-month trip to East Africa, they created a way for average people, with a thirst to make a difference, to lend to microentrepreneurs around the world. “The real motivation behind Kiva was to blur boundaries between who we think of as wealthy and who we think of as people in poverty,” says Matt.
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MicroPlace founder Tracey Pettengill Turner returned from a stint with Grameen Bank in Bangladesh with a dream to create opportunities for socially-minded people to invest in the power of microfinance to reduce poverty. Leveraging her experience as a social entrepreneur and business executive, Tracey established MicroPlace, an online platform for retail microfinance investments. “We want people to open their investment wallets, not their charity wallets,” explains Tracey, who believes this strategy accesses a much larger pool of capital than donations.
Kiva vs. MicroPlace - the differences
While both online platforms respond to the microfinance industry’s need for debt financing and desire for globally minded do-gooders to help alleviate poverty, their approaches are different.
MicroPlace is a for-profit online broker-dealer, wholly owned by eBay, that connects retail investors with MFIs. Investors purchase SEC-regulated debt securities from security issuers (currently Calvert and Oikocredit) on MicroPlace.com to finance specific MFIs. The cost of this MicroPlace financing to the MFIs is about 8% per annum. If an MFI defaults, security issuers bear the risk and utilize loan loss reserves and credit enhancements to protect investors. The investments provide a small rate of return (currently 1.25% - 3% per annum but soon up to 7%). The average maturity of the investments issued by Calvert and Oikocredit is currently 27 months. As of April 2008, MicroPlace offers 34 investments in MFIs in 22 countries.
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On the other hand, Kiva is a non-profit that connects online lenders with microentrepreneurs through MFI partners - currently 88 MFIs in 42 countries. As of April 2008, Kiva’s 270,000 lenders have loaned a total of almost $27 million. The average loan term is 10.2 months. Kiva financing is offered to MFIs at 0% interest and lenders do not receive any interest on the loans they fund through Kiva, only repayment of the principal. Kiva lenders bear the risk if a selected microentrepreneur defaults on his loan. However, Kiva plans to add an option in the future in which MFIs can choose whether to cover entrepreneur default themselves or pass this risk on to Kiva lenders.
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Challenges on the horizon
Awash in socially-conscious dollars, Kiva’s task ahead is to identify new MFI partners where these funds can be safely and responsibly managed. Staff is increasing as they build in-house due diligence expertise based in Latin America, Africa, Asia, and Eastern Europe to solidify microfinance partnerships beyond the traditional local and international networks. Kiva is also trying to integrate its technology platform with partner MFIs’ management information systems (MIS) to lessen the reporting burden on MFIs. The central database will further provide Kiva with more accurate, transparent, and extensive MFI financial data.
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As a new site, MicroPlace’s main challenge is expanding its investor base as well as raising the average MicroPlace investment which is currently $350 (as compared to Kiva’s $96). To respond to this challenge, MicroPlace is launching a new marketing strategy to excite more socially conscious investors in the United States by raising awareness of microfinance.
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Alongside the challenges ahead for these innovative online microlending models is a tremendous opportunity to engage the public on microfinance – transparently and truthfully, create a new class of retail investors and lenders for the microfinance industry, and ultimately, generate greater access to appropriate financial services for microentreprenuers around the world.








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