Originally published: July 1, 2008
Source: The Boston Beer Company, Inc.
The Boston Beer Company announced today Samuel Adams Brewing the American Dream, a program whose mission is to partner with low and moderate income microentrepreneurs in the food and beverage industry and provide the tools they need to help them grow and succeed. In creating this program, Boston Beer formed a partnership with ACCION USA to pilot the program in New England.
One pillar of the program is Boston Beer's initial $250,000 commitment to establish the Samuel Adams Brewing the American Dream Micro-Loan Fund at ACCION USA. This fund will provide much needed capital that is often out of reach to lower and moderate income microentrepreneurs whose businesses would not be approved for a bank loan.
Rather than limiting its involvement to simple financial support, The Boston Beer Company will support its beneficiaries in a variety of other ways:
- Develop and execute a series of business education and financial literacy seminars specifically designed to meet the educational needs of food and beverage entrepreneurs
- Give microentrepreneurs access to the advice and expertise of Samuel Adams employees through regular events
- Provide access to networks, markets and mentors that they would otherwise not be able to access
Read the complete article: The Boston Beer Company Launches A New Philanthropy Program: 'Samuel Adams Brewing the American Dream' (The Boston Beer Company, Inc)
Related news: Boston Beer links with a nonprofit (The Boston Globe)